Product Video production for Laguna pond pumps used as an in-store Point of Sale video.
Laguna wanted a point of sale Product Video production to promote their new range of all in one pond pump, filters and UV cleaners to be used in their retailers outlets to quickly show the feature benefits of the product. The product video needed to be short and engaging , and quickly provide insight into the USP’s of the all-in-one filter pump. Underwater cameras and slow-motion were use to demonstrate the effectiveness of the system along with CGI animation to show how the pump works, quickly showing the benefits of the products. The video production was filmed on location in Leeds and Bradford with all the editing done at Pure’s 5000sq ft studio in Leeds.